Manufacturing leaders don't just want to read a 30,000-foot view of what should be doing to solve any myriad of problems they are facing

This is not about mechanics. This is my philosophy for freelance writers who create content for B2B clients. I know when I’m at my best and I’ll share with you what key components go into getting me there. Write for people you like and respect I’m not talking about companies or products and services you respect I’m talking about people. As a writer you’re not interacting with a company. You’re working with people. You’re emailing them back and forth and you’re on the phone wi