Something To Inspire You
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When you inspire, you are standing next to your customer or prospect all year long and cheering them on.
Traci Browne
- May 21, 2020
- 3 min
How Do I schedule my week?
I'm sharing this so you understand why I don’t want to get on a call with you in the morning. Ever. There is a very good reason...
Traci Browne
- Nov 22, 2019
- 3 min
Hang In There, Baby
Manufacturing leaders don't just want to read a 30,000-foot view of what should be doing to solve any myriad of problems they are facing
Traci Browne
- Sep 13, 2019
- 4 min
The One Piece of Content You Absolutely Must Have
I absolutely love writing case studies! No, seriously. I do. Why? Because case studies are one of the most valuable pieces of content a...
Traci Browne
- Apr 13, 2018
- 5 min
How To Interview Engineers, Scientists, and Other Ridiculously Smart People
I think we writers are incredibly lucky. We have a job where we are paid to learn new and fascinating things. Several times a week, I get...
Traci Browne
- Nov 9, 2017
- 2 min
I Sound So Foolish! - (interview tip for writers)
"I sound so foolish" is what one of the experts I interviewed for a trade publication article recently said when I sent him his quotes...
Traci Browne
- Oct 12, 2017
- 3 min
Why You Don't Want Your Writer To Be an Expert
“Wisdom begins in wonder” ~Socrates One of the most common questions I get when I talk to a potential new client is around my expertise...
Traci Browne
- Jan 2, 2016
- 4 min
What Should You Expect In A First Draft
I was listening to one of my favorite podcasts, Longform, this weekend and the guest on the episode was Ta-Nehisi Coates. Coates is a...
Traci Browne
- Nov 20, 2015
- 1 min
Should You Go With a Traditional Publisher or Self Publish?
Authors always ask me, “is it better to go with a traditional publisher for my book, or should I just self-publish?” My answer is always...
Traci Browne
- Apr 7, 2015
- 3 min
Choosing Freelance Writers – Do They Invest In Themselves
When choosing a freelance writer to work with you want to do the obvious. You want to look at what they’ve written to know if they have...
Traci Browne
- Aug 15, 2014
- 2 min
A Good Editor is Worth Their Weight in Gold
I recently came across an article in the Freelancer “How to Deal With Picky Editors.” It is a good article that gives some valuable...
Traci Browne
- Jan 27, 2014
- 4 min
How To Get Unstuck When You’re Writing
I’m not talking about the stuck people refer to when they cannot think of something to write. If you are a writer and you can’t think of...
Traci Browne
- Jun 29, 2013
- 1 min
Are you “haughty” when it comes to language?
There is nothing I can say here that will add to this wonderful piece by Stephen Fry… #grammarnazis
Traci Browne
- Mar 12, 2013
- 2 min
Does Your Content Marketing Enthral Your Audience (aka customers)?
A hat tip to Bob Sacks for sharing the referenced post below on Twitter. If you are on Twitter (and why wouldn’t you be?) you should...
Traci Browne
- Feb 28, 2013
- 2 min
B2B Content Marketing – How To Be a Better Writer
This is not about mechanics. This is my philosophy for freelance writers who create content for B2B clients. I know when I’m at my best...
Traci Browne
- Nov 13, 2012
- 5 min
If Content Is King Then Trade Shows Are His Realm
Trade shows and conferences are gold mines for content marketers…you just have to know where to look and be creative about how you...
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