Something To Inspire You
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When you inspire, you are standing next to your customer or prospect all year long and cheering them on.
Traci Browne
May 21, 20203 min read
How Do I schedule my week?
I'm sharing this so you understand why I don’t want to get on a call with you in the morning. Ever. There is a very good reason...
Traci Browne
Nov 22, 20193 min read
Hang In There, Baby
Manufacturing leaders don't just want to read a 30,000-foot view of what should be doing to solve any myriad of problems they are facing
Traci Browne
Sep 13, 20194 min read
The One Piece of Content You Absolutely Must Have
I absolutely love writing case studies! No, seriously. I do. Why? Because case studies are one of the most valuable pieces of content a...
Traci Browne
Apr 13, 20185 min read
How To Interview Engineers, Scientists, and Other Ridiculously Smart People
I think we writers are incredibly lucky. We have a job where we are paid to learn new and fascinating things. Several times a week, I get...
Traci Browne
Nov 9, 20172 min read
I Sound So Foolish! - (interview tip for writers)
"I sound so foolish" is what one of the experts I interviewed for a trade publication article recently said when I sent him his quotes...
Traci Browne
Oct 12, 20173 min read
Why You Don't Want Your Writer To Be an Expert
“Wisdom begins in wonder” ~Socrates One of the most common questions I get when I talk to a potential new client is around my expertise...
Traci Browne
Jan 2, 20164 min read
What Should You Expect In A First Draft
I was listening to one of my favorite podcasts, Longform, this weekend and the guest on the episode was Ta-Nehisi Coates. Coates is a...
Traci Browne
Nov 20, 20151 min read
Should You Go With a Traditional Publisher or Self Publish?
Authors always ask me, “is it better to go with a traditional publisher for my book, or should I just self-publish?” My answer is always...
Traci Browne
Apr 7, 20153 min read
Choosing Freelance Writers – Do They Invest In Themselves
When choosing a freelance writer to work with you want to do the obvious. You want to look at what they’ve written to know if they have...
Traci Browne
Aug 15, 20142 min read
A Good Editor is Worth Their Weight in Gold
I recently came across an article in the Freelancer “How to Deal With Picky Editors.” It is a good article that gives some valuable...
Traci Browne
Jan 27, 20144 min read
How To Get Unstuck When You’re Writing
I’m not talking about the stuck people refer to when they cannot think of something to write. If you are a writer and you can’t think of...
Traci Browne
Jun 29, 20131 min read
Are you “haughty” when it comes to language?
There is nothing I can say here that will add to this wonderful piece by Stephen Fry… #grammarnazis
Traci Browne
Mar 12, 20132 min read
Does Your Content Marketing Enthral Your Audience (aka customers)?
A hat tip to Bob Sacks for sharing the referenced post below on Twitter. If you are on Twitter (and why wouldn’t you be?) you should...
Traci Browne
Feb 28, 20132 min read
B2B Content Marketing – How To Be a Better Writer
This is not about mechanics. This is my philosophy for freelance writers who create content for B2B clients. I know when I’m at my best...
Traci Browne
Nov 13, 20125 min read
If Content Is King Then Trade Shows Are His Realm
Trade shows and conferences are gold mines for content marketers…you just have to know where to look and be creative about how you...
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