Trade shows and conferences are gold mines for content marketers…you just have to know where to look and be creative about how you present it to get the most out of those 3-4 days on the road. If you’re smart you can walk away with at least six months worth of compelling content from one event. Wikipedia defines content (in reference to media) as… Content is information and experiences that may provide value for an end-user/audience in specific contexts. Content may be delive